Coming Soon to Amarillo

British Name. Texas-Sized Baked Potatoes

Amarillo's build-your-own baked potato restaurant. Opening soon at 4631 Western Street.

Get Opening Day Updates

The Story

Why “Jacket” Potato?
Glad You Asked.

A jacket potato street vendor in 1800s England

England, circa 1800s

In England, a baked potato is called a jacket potato — named for the crispy, crackling skin that wraps around the fluffy interior like a little jacket. It's been a beloved street food across Britain for over 200 years.

We loved that name. But our baked potato? It's all Texas.

We're talking pulled BBQ brisket, queso, jalapeños, crispy onions, bacon, sour cream — over 30 toppings across three tiers. Pick your base, load it up your way, and walk out with something that's equal parts comfort food and customized masterpiece.

The result? A build-your-own baked potato joint that's fast, affordable, endlessly customizable, and unlike anything Amarillo has seen before. Drive-through in 5 minutes. Dine-in. Or DoorDash it.

Build Your Own

30+ toppings, three price tiers, endless combos

Signature Spuds

Chef-crafted combos like The Rancher & The Loaded Texan

Fast & Flexible

Drive-through, dine-in, or DoorDash delivery

Don't Miss Out

Be the First to Know

Drop your number for opening day news, exclusive deals, and first dibs on the menu. No spam — just spuds.

Opening date alert

Exclusive deals

Menu sneak peeks

Find Us

Opening Soon in Amarillo

4631 Western St, Amarillo, TX 79109

The Jacket Potato